Tuesday, November 09, 2004

Microsoft and Mozilla: Lennon had it right

I often tell people that the concept of financial health covers everything that touches the financial part of a person's life, which, since most every aspect of a person's life has a financial component to it, is virtually everything in their lives.

Today we put that notion to the test by looking at software.

* * *

On the front page of today's SF Chron business section, above the fold, they have a wonderful juxtaposition of articles.

One article said that
Microsoft was settling a law suit brought against it by Novell, by paying to Novell -- the once-dominant networking company that, woe-be-to-it, ended up smack dab in the middle of Bill Gates's competitive sights -- some half a billion dollars of Microsoft's $60 billion cash horde (since the Chron's article is not available on line as far as I can tell, see the NYT article here. )

The other article said that
Mozilla was releasing a new version of Firefox (see the article here).

Now, the fact that Mozilla was on the front page of the business section of today's SF Chronicle must have given pause to the folks at Microsoft (which we'll refer to in here by its stock ticker symbol, MSFT), because for MSFT's competing product, the ubiquitous Internet Explorer (which we'll call IE in here), is something over which MSFT has waged the software equivalent of a holy crusade in the past.

That happened in the mid-1990s when Bill I'm an Innovator, not a Dominator Gates failed to understand the mass commercialization of the Internet in a timely fashion, and found himself playing big-time catch-up with Netscape's Navigator browser. So Bill was following rather than leading (which many argue is his favorite way of doing things) and, finding himself way way behind on the hugest shift in personal computing since personal computing became widespread, started doing everything in his essentially unlimited power to squash Netscape like a bug under a shoe heel, including, as one federal court found, breaking the law in oh-so-many different ways.

As in MSFT = lawbreaker. .

Lawbreaking or not, it undeniably worked. Now everyone and his or her aunt and uncle, minus a few outliers here and there (which we'll discuss below) uses IE to browse the Internet.

* * *

Getting IE into its dominant position put MSFT into the hottest legal water it's ever been in. That hot water was the federal government's antitrust lawsuit against Microsoft in the late 1990s and early 2000s, a suit in which the federal government, assisted in its efforts by David Boies, roundly defeated MSFT.

If you remember the video of Bill Gates's deposition where he rocked back and forth like a differently-abled child and professed to know nothing, then you are remembering one of the more visually memorable aspects of the trial coverage in the press.

That was by far the most near-death experience the company ever had: the verdict from that suit required MSFT to be split into two. But that verdict was overruled once Bush took over the presidency and Ashcroft took over the attorney general's office, which meant that Boies was out and in came people who thought it was just plain ol' wrong to get in the way of MSFT. So MSFT got a slap on the wrist and was forced to promise in writing that it would stop breaking the law (wouldn't it be something if crooks got off with merely a promise to not do criminal things anymore?).

Since then MSFT has been settling anti-trust lawsuits at a pretty regular pace, beginning with the suit involving the most venomous of all its detractors, Sun Microsystems and its CEO Scott McNeely, thereby signaling to all the world that Bill and Steve Balmer were in a negotiating frame of mind.

They just wanted to all get along. That was new.

* * *

And that brings us back to where we started: MSFT settling a case with Novell by paying it half a billion dollars.

So who is Novell?

Throughout much of the mid-1990s, Novell, a Utah company, was dominant in networking software. So if you worked in a small office, the odds were that the computers you used were hooked together using Novell's software. People mostly liked the software; it tended to work and it tended to stay way out of one's consciousness as it went about doing its business. And that's a good thing for software to do: leave you alone as you go about doing your business.

But the way people felt towards Novell's software was nothing compared to the way people felt towards another Utah software-maker's software, a software-maker that Novell ended up owning for a while, called WordPerfect.

WordPerfect was the first, and perhaps last, word processing software that people tended to adore. So if you were using a word processor in the late-1980s, then you were probably using WP5.1 for DOS, a product
in the pre-Windows-world that just got out of the way and let you write.

WordStar, which had come before it, was good for it's time but hard to learn. Microsoft's Word, which came later and killed off WordPerfect lock stock and barrel, was good for some things but not easy to learn and terrible in the way other MSFT software for the consumer market is terrible: it crashed, it made easy tasks hard and hard tasks even harder, and it evinced no overall approach to doing things, so that every time you needed to learn something new you were starting anew.

In that regard WP5.1 was different. It was easy to learn. And once you knew your way around in it, it was usually pretty easy to learn other features in it -- even the high powered fancy features -- because it had an overall approach to how things were done.

But most of all what WP5.1 had going for it was that the people who wrote it had an ability to evoke a feeling in its customers that the folks at WordPerfect truly cared about their customers, and saw their customers' wellbeing and satisfaction as something worth working for, in and of itself, separate from profitability. At least that's the way it felt to some folks..

That approach, when confronted with a competitor using the opposite approach, fails fairly often, in the same way that people with machine guns tend to prevail over people doing yoga.

So WordPerfect, when confronted by Gates & Co., ate it, and ate it fast. And that happened when MSFT, after rolling out its umpty-umpth version of Windows attempts, finally came up with a version of Windows that people could use (most people think of this as happening with the release of Windows 95, but some people actually managed to warm up to Windows 3.1, which came immediately before it).

Once Windows caught on, no caring and no excellence could save WordPerfect's day because there was no way the folks at WordPerfect could write software for Bill's Windows platform anywhere near as well as they could write a program for DOS, which was much more open to all comers. So Bill's monopoly was taking hold in a new way, and MSFT's Office products -- Word, Excel and PowerPoint -- were going to ride that monopoly to a monopoly of their own.

* * *

So today we are all beholding to MSFT. There is no way around it.

And the result of that is that, other than a few smatterings here and there (e.g., Apple, Palm and Nokia), in the face of that situation people creating beautiful software for the masses has been relegated to the background.

Now, admittedly, it is really nice to be able to send a Word or Excel file to someone and not worry about whether they can use it. But unfortunately, with that uniformity has come a computing environment that is nowhere near as good as it could be,

That means that IE, like most all MSFT products for retail customers, is terribly defective in some ways, such as security, ease of use and the like.

How often has Windows or Word or Excel made you cry, or at least made you want to cry? How often have you been inside there and thought to yourself, these guys don't care. If they did care, they would put some of their cash horde into help screens that are helpful, auto-save functions that auto-save, footers that consistently footer, and simply make this stuff work better?

Add your favorite MSFT aggravation here: _________________


And how may times have you asked yourself, How much of my time have these defective products wasted? How many times have I lost a file to a crash or a lock-up, and seen that I just wasted a major chunk of time because the results of my efforts had vanished?

And then maybe you've gone further, by saying to yourself, It doesn't have to be this way.

And maybe you;ve found yourself thinking to yourself,
Instead of using products made by people who stop at barely good enough is way good enough so long as we have a monopoly, why not use products made by people who start at, how can I make this product beautiful, and in doing so make the world a better, happier place, while still putting a very nice amount of food on my family's table?

* * *

If any of that makes sense to you -- and yes, I know it sounds very left-coasty and blue -- then you owe it to yourself to try Mozilla or Firefox. They are making the first real inroads into IE's monopoly (some would say illegally-begotten monopoly) since Netscape bit the dust under Bill's shoe.

Both are the product of the open source community, which means that they come from the collective hearts and minds and souls of people who have a passion for good software, and who collectively put the software together, with much collegiality and with much sharing, and who then provide the software for free to all comers. And that means that the software has a bit of the essence of WP5.1 in it: it is beautiful, innovative and caringly crafted.

So how do those folks exist economically, you ask? Well, some of the people in the open source community participate for the enjoyment of it and have totally separate, non-software means for making a living, while others use their work on open source products as a springboard for other software-related business they do, such as serving as consultants to others on the use of the open source software. Indeed, some large companies base their business on supplementing and helping people use products from the open source community.

Linux, which many people have heard of, comes from this world, and Red Hat is a company that has built its business around supporting open source software.

To most people's thinking, this model of making software is among the things in this world that Bill Gates fears most. And it should, for the idea of people making beautiful things just for the good that comes from making beautiful things is a scary thought to someone who has, perhaps illegally and perhaps fairly often, taken many beautiful things and many great businesses out of circulation, and who now finds himself, for one reason or another, paying many of those folks back, via transfers of monopoly-generated dollars, for doing so.

* * *

So how does all this relate to financial health?

Well, you better believe that people who don't see things this way -- people who don't see the value in making beautiful things as an end in itself -- will not see much use in delivering something beautiful in your general direction except insofar as they can retrieve close to 100% of that beauty back from you right away. So in general they will not be thinking of your interests except as an afterthought and as a means to their own end.

And as mentioned in an earlier piece, if you do business with people who do not care about your interests except insofar as they can utilize your interests in getting you to part with your dollars and aim those dollars back their way, then your financial health is apt to take a hit fairly often, as these folks will soak you and then quickly move on to the next soakee.

In this regard, if in choosing the people with whom you do business you look for people who are not upfront maximizers but who are instead long-term optimizers, your financial health will stand to benefit. Upfront maximizers look to make quick money off of you, while long-term optimizers look to make good money from meeting your needs in an honorable way, repeatedly over the months and years to come. In doing so, they are apt to put some beautiful, thoughtful, caring things from their work into your life.

So most any business you do, you can do with people who are, deep down, either good or bad for the world or, because there is very little black and white out there, somewhere in between -- people who put some good and some beauty out into the world just because, just because it's the right thing to do. How So how about doing business with some of those folks -- folks who do the world some good? How about doing business with people who add beauty into the world instead of sucking it out?

And just to make this very much about financial matters, this thought very well might rule out the likes of Janus, Putnam, Strong and quite a few other mutual fund companies that appear to have done the wrong thing, and in doing so hurt most of their customers in order to benefit a small number of big customers and, in turn, to benefit themselves.

So the question becomes: how can you spot these folks? Well, the optimizers tend to make beautiful things and form beautiful relationships with customers. The maximizers do not. Ask around. People often know when they're dealing with maximizers, and they can warn you away. Kick tires. A lot of maximizers , when tire-kicked, will put enough information out there for you to figure it out. And even the simplest of marketing materials can sometimes show you where these folks are coming from.

Second and more narrowly, if you want the world to become a healthier place (which presumably would mean that your world would be a healthier place), you can start by not allowing unhealthful things into your life produced by monopolists found to have illegally used their monopoly.

Yes, most of us have Windows on our computers and Excel and Word, but we needn't use IE any longer, because Mozilla is out there and it is a very beautiful product at that (e.g., if you are the type who uses a lot of open Windows on your browser, then you are absolutely going to love Mozilla's tabbed browsing feature (why doesn't IE have it? Answer: monopoly power)).

And pay attention to the folks from Google: of all the commercial, non- open source community folks, they have the best chance of making inroads into MSFT's domain. Witness Google's controversial GMail ( offering a gig of professionally managed online storage space for anyone who asks) and the new search tool that they've come out with to replace the search tool built into Windows XP -- the one that searches for files on your computer, the one that MSFT has made increasingly less useful with each iteration of Windows since Windows 98.

* * *

When it came to scrapping MSFT's browser, I had no choice. I had to give up on IE -- thankfully now, but painfully then, what with all the switching costs involved and all -- when some crook somehow managed to hijack my IE, so that no matter how hard I tried to change IE, it had been successfully hijacked to always take me to this crook's search engine page, which was a piece of total, offensive crap.

Did Microsoft's customer support help me with the hijacking? No. I don't have the ability to call them up and talk to someone. Most of us don't; Bill has always evidenced very little caring when it comes to customer service for the masses.


So I went to MSFT's site, which is almost as bad as HP's, and couldn't even find a mention of the entire topic on their customer service site (one hour wasted looking for it).

So I did what many people do: I gave up on IE and went for Mozilla, a gift to all of us from the Mozilla community, people who know that putting beauty into products and then putting those products out into the world is the right thing to do -- people who know that other right things, including economic power, flow back to those who put beauty into the world.

* * *

Why not check out Firefox and Mozilla?

Firefox is a lean machine browser-only affair, while Mozilla is a do-everything browser, offering email and whatnot.

You can find Mozilla here and Firefox here.

* * *

So let's take this up another level or two or ten.

Lennon had it right:
the love you make is equal to the love you take (at least over the long run), which, in this context, I take to mean the following:

If you put beauty out into the world, beauty will come to you and to yours.

Mozilla and Firefox are products that have a strong scent of beauty built into them. So think about trying them out, and, while you're at it, think about what it would be like if we all added just a bit of a touch more beauty into the economic selves we all project out into the world in order to sustain ourselves. Because it doesn't have to be brutal. Because it doesn't have to be that way. What would that look like?

And for anyone who needs a payback for putting beauty out into the world, I say this: trust me -- and trust the universe -- that whatever you put out there will all come back to you.

* * *

One last thing: try reading that last part over, but this time changing the word
beauty to the word love each time it appears.. It works quite nicely that way too.


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